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WebSecondary techniques to conduct quantitative market research are a means to validating a hypothesis or drawing conclusions from empirical data and primary data. This research method is a form of observational market research where historical data helps validate the statistical observations of the primary data. WebApr 1, 2015 · This article describes the basic tenets of quantitative research. The concepts of dependent and independent variables are addressed and the concept of measurement and its associated issues, such as error, reliability and validity, are explored. Experiments and surveys – the principal research design … WebApr 12, 2024 · Use quantitative research if you want to confirm or test something (a theory or hypothesis) Use qualitative research if you want to understand something (concepts, … diesel camshaft repair